I could ride my exercise bike for free. But I don’t. Instead, I gladly fork over the equivalent of eight lattes each month to have a Peloton instructor look me in the eye and cheer me on, challenge me, entertain me, and empathize with me as I sweat. Sure the

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It’s not your imagination. Virtual audiences are notoriously passive.  Not only is this uncomfortable for a presenter, but it’s also ineffective, especially in sales. The most successful sales calls include a high level of interaction between the seller and the buyer. In fact, in their analysis of 67,149 demos, Gong.io

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May I have your attention, please?! … Gosh, if only it were that easy! I’m sorry to say that virtual interaction rarely happens on its own. Meaning that, as the salesperson, it is your responsibility to create both the desire and the opportunity for your customer to easily interact with

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