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Voted top sales book of 2021 by Top Sales Awards

The "Insiders Guide" to Building Virtual Relationships that Drive Sales!

Envision a virtual meeting where you and your customer feel like you’re sitting across from each other having a cup of coffee. Impossible?

Not any more!

Screen actors, television reporters, and digital influencers have been accomplishing this for decades!

Look Me In the Eye, voted Top Sales Book of 2021 by Top Sales Awards, is unlike any other virtual selling books. It breaks new ground with surprising techniques from on-camera pros for creating a near in-person experience on video that drives relationships and sales.

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Look Me In The Eye:

Proven Strategies not covered by any other virtual selling books.

Whether you engage in virtual meetings, video calls, or recordings, this practical guide offers a year’s worth of tips from working on-camera professionals to help you build deeper relationships and communicate with greater influence and credibility.

Look Me in the Eye will:

  • Show you the quickest and easiest way to connect with one or 1000 on video
  • Expose how the camera “sees” you and provide tips to look, sound, and be your virtual best
  • Clarify when you absolutely, positively must look at the camera (and when it’s OK to sneak a peek!)
  • Reveal the acting technique for connecting with people who are not on video
  • Demystify how to read body language, manage content and tools, and stay engaged with your audience
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"In the future, will you be spending more time on camera or less? The honest and obvious answer is more, so we can't just show up. We must be intentional. What Julie provides here is expert advice - some of it counterintuitive, much of it overlooked, and all of it practical - to help you connect with people in more meaningful and memorable ways."

Ethan Beute

Chief Evangelist, BombBomb

Co-author, Rehumanize Your Business and Human-Centered Communication

"If you’re not striving for virtual excellence, you’ll be left behind in a digital or hybrid future. Julie Hansen shares insider secrets from on-camera professionals and hundreds of helpful tips for building deeper relationships and engaging customers on video to drive sales."

Steffen Sajonz

Global VP Sales & GTM Program Office, SAP

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"Virtual selling is a highly competitive and increasingly difficult arena in which to differentiate, be heard, and connect with others. Julie Hansen goes well beyond the basics and provides a roadmap to building relationships on video."

Jill Konrath

Author, SNAP Selling & More Sales Less Time

Meaningful relationships on Video Lead to

Greater Sales, Improved Collaboration, & Increased Productivity

In Look Me In The Eye, you’ll learn the inside secrets from on-camera professionals, like actors, reporters, and influencers to building more meaningful relationship on video that lead to greater sales, improved collaboration, and increased productivity.  

In addition to the physical distance created by virtual communications, there is a gaping emotional divide that stretches between you and your customer, straining existing relationships and keeping new ones from getting past you’re on mute.

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What You Will Learn

Look Me In The Eye reveals the five essential qualities for relationship-building that are missing on video, like empathy and credibility, and shows you how to ensure they are communicated to your audience for better rapport and understanding.

You’ll learn how the camera reads and the customer interprets your behavior on video, and how to successfully adapt to these new realities to avoid misunderstanding, miscommunication, and missed connections.

You’ll learn specific techniques to:

  • Build and strengthen relationships with eye contact, gestures, and active listening.
  • Convey credibility, authenticity, and empathy through expression and intonation.
  • Turn passive observers on your call into active participants.
  • Read and more accurately interpret body language on video.
  • Engage in dynamic two-way conversations, whether your customer is on video or not.
  • Maintain engagement with your audience while managing slides, screens, scripts participants, and tools.
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Close the Virtual Gap

Get Your Free Chapter Today!

Ready to move past boring, mutually unrewarding video calls and meetings and close that virtual gap between you and your customers, partners, or teams?


Get a free chapter of the groundbreaking new book that was voted Top Sales Book of 2021 by Top Sales Awards, Look Me In the Eye and start connecting more and selling more today!

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"Julie's style of writing is easy to consume and makes even difficult concepts easily understandable.  This is an excellent book, but my favorite chapters concern "cheats" and video body language which is completely different from live interaction. Excellent insight. Julie shows you how to make the camera work for you.  This book will be required reading for my entire sales staff.  And remember- the camera is your friend!"

Dave Salinas

Director of Sales North America, Givaudan

"I’ll never look at my webcam the same way again! Practical, directly actionable, and often surprising, Look Me In The Eye has me sitting straighter, engaging more effectively, and communicating more successfully over the web."

Peter Cohan

Author, Great Demo!

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