Social selling with video, especially on platforms like LinkedIn, can revolutionize your B2B sales strategy. According to Social Media Today, in 2023, video posts on LinkedIn generated five times more engagement than any other types of posts. It's like fishing in a stocked pond, right? However, despite the increasing number

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How to watch yourself on video like a directorEven as an actor I hated watching myself on video. All I could see were the flaws: I didn’t smile enough. My voice was flat. I blinked too much. The list went on and on. None of this self-bashing made me any

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But my customer doesn’t have their camera on!  Sellers often use this excuse to turn their own camera off during a sales call.  And I say excuse because it’s not a good reason.  Having your camera on in sales is more than virtual etiquette.   Certainly the urge to “face mute”

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Bring Instant Energy to Your Virtual MeetingsYou’ve probably heard the camera adds ten pounds. But did you know the camera also takes away up to half of your energy on video? And sitting at home in your favorite chair going from virtual meeting to virtual meeting doesn’t help! Sales is

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Afraid of Bored Virtual Meeting Body Language? Don't be.When confronted with blank faces, inattentive or distracted body language it’s easy to rush through your material, over check-in, and generally behave in a way that creates the very boredom you seek to prevent! So what do you do? NOTE: Virtual audiences

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Is there anything worse in a virtual meeting or call than the deafening silence that descends after you ask a question? That is why we must increase interaction in virtual meetings. It’s not just happening to you. Interaction in virtual meetings is an ongoing challenge for sellers, presenters, team leaders, and

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What Peloton taught me about building virtual relationships I could ride my exercise bike for free. But I don’t. Instead, I gladly fork over the equivalent of eight lattes each month to have a Peloton instructor look me in the eye and cheer me on, challenge me, entertain me, and

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How to Be More Likable on CameraWould you like to know a secret to instantly increase your likability on video calls or meetings? It all starts with a smile. A smile conveys friendliness, approachability, and compassion. These are all qualities that we'd love to have associated with ourselves in sales,

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It’s not your imagination. Relationship-selling has taken a big hit this last year. Those in-person interactions with customers provided valuable shared experiences and opportunities to read and share a full range of expressions and emotions. Relationship-Selling According to Harvard According to The Harvard Business Review (HBR), building new relationships has

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It’s not your imagination. Virtual audiences are notoriously passive.  Not only is this uncomfortable for a presenter, but it’s also ineffective, especially in sales. The most successful sales calls include a high level of interaction between the seller and the buyer. In fact, in their analysis of 67,149 demos, Gong.io

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