The average American spends more money on entertainment than on gas, household furnishings or clothing.  Global spending on entertainment and media is over $1.8 Trillion dollars. What does that have to do with you—a salesperson who doesn’t sell entertainment or media-related products or services?  It has everything to do with you: These people

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You’ve done your sales forecast.  You know what you need to achieve this year  The million dollar question is this:  What do you need to do to get there?  If it were as easy as setting goals, most of us would have hit them by now!   It’s helpful to

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Academy Award winner Leonardo Di Caprio stars in Scorsese’s excess-packed The Wolf of Wall Street  - joining a long line of films (Wall Street, Boiler Room, Glengarry Glen Ross) that cast the sales profession in it’s most negative light. While millions of honest people make their living in sales, they rarely

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It was how many nightmares begin, only this time it was real.  I was standing in front of 200 people ready to speak at sales conference.  My first slide had a link to a virtual poll that would get everyone's input on the topic.  We had tested the link and

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When my dad was in sales, he didn’t have to compete with a steady stream of “urgent”texts or emails for his prospect’s attention.  He was rarely rushed along when he presented, asked to stick to the “script” or sandwiched in between competitors.  My father had the luxury of building rapport

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 The Oscars call upon our favorite performers to “go off script,” developing and delivering their own mini-presentation with little direction or rehearsal.  As an audience we still expect them to be interesting, relevant, professional, humble and of course,  entertaining.   Not unlike what your customers or prospects expect from you!

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