May I have your attention, please?! … Gosh, if only it were that easy! I’m sorry to say that virtual interaction rarely happens on its own. Meaning that, as the salesperson, it is your responsibility to create both the desire and the opportunity for your customer to easily interact with

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Imagine being just two minutes into your presentation and someone in your audience announces, “Please stop, I’m bored.” Prize winners have 1 minute to present before being interrupted by an 8 year-old saying, “Please stop, I’m bored.” This is precisely what happens each year at the Ig Nobel’s ceremony at

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